Chances are if you ask a local business tomorrow how successful their social media campaign is going you’re going to get a below average response. Many local businesses find themselves managing their own social media campaigns, and end up guessing at what might work to engage people.
As a business owner, wouldn’t it be nice if there was a simple way to monitor your competition on social media?
Well Facebook has solved this problem for business owners with their Pages to Watch tool. You’ll be able to monitor things like:
- How many people are engaged with them
- Most popular posts
So how do you do it?
1. On the top of your panel select “insights “
2. Scroll down to the 3rd area and you’ll find Pages to Watch. You’ll need to add at least 5 pages
Facebook’s Pages to Watch tool allows you to monitor your competition in total anonymity for free. This simple but powerful tool enables you to monitor your competition to see what’s working and not working for them, as well as get fresh idea’s to ensure your business minimizes the guessing and maximizes each social media campaign moving forward.